Branding, packaging and website
GW Family Farms.
GW Family Farms is based in Crested Butte, Colorado, and specializes in producing craft CBD products including pre-rolled joints.
What we did
- Branding
- Style guide
- Brand integration
- Personas
- Wireframes
- Site maps
- Flowcharts
- UX/UI design
- WordPress development
- Search engine optimization
- Usability
- Website testing and product packaging design
The brief.
All of their products are lab-tested and certified.
At GW Family Farms, their objective is to offer the comforting benefits of CBD through the highest quality, ethically produced, full-spectrum CBD salves and tinctures available.
Continuing our family's longstanding commitment to respecting the earth and contributing positively to our community, we are thrilled about our latest venture: cultivating and selling hemp products.
The goals.
- Establish Brand Clarity, Conversation, Community, Content and Consistency
- Research the competition. Define their brand's purpose and position
- Develop a personality, brand voice, and brand story
- Create an aesthetically pleasing, attention-getting website that drives sales
- Increase public awareness of their company, brand and products
- Create product packaging design that stands out on the dispensary shelf
The result.
Studio 420 created a brand and website that showcases their Colorado high-end product line, increases public awareness of their brand, and strengthens their position in the cannabis industry marketplace.