Branding
J & J Flowers Dispensary.
J & J Flowers Dispensary is an oasis of cannabis health and wellness products produced by the state's top cultivators and manufacturers.


The brief.
Their local Towaco dispensary is your New Jersey home for judgement-free cannabis shopping. A place where all are welcome to explore, discover and purchase a wide array of high-quality products. No matter where you are on your cannabis journey, we're here to guide, educate, and support your shopping experience.
The goals.
- Establish Brand Clarity, Conversation, Community, Content and Consistency
- Research the competition. Define their brand's purpose and position
- Develop a personality, brand voice, and brand story for the dispensary
- Create an aesthetically pleasing brand that represents their core values


























The result.
We provided J & J Flowers with a branding package, a set of visual and messaging elements, including a logo, fonts, color palette, style guide, and other components, that establishes a cohesive brand identity for their dispensary.