Digital Marketing. Digital marketing for dispensaries, cannabis brands, new entrepreneurs and online stores: one plan, the channels that fit your business and results you can see every month.
5.0 client rating · Creative work since 2012 · Based in Denver
What does cannabis digital marketing include?
It plans and runs the channels that bring you customers, within the rules of a regulated industry.
For a dispensary, that means the map, the inbox and a reason to come back. For a CBD or cannabis brand, it means being found in search, a community on social media and an email list you own. For a new entrepreneur, it starts with a plan and a launch. For an online store, it means visitors who turn into orders, and a thank-you email after each one. Every month you see what each channel brought in. We work from Denver, Colorado, with businesses across the country.
Made for Dispensaries and delivery · Multi-location operators · CBD and hemp brands · New brands and entrepreneurs · Online stores · Psychedelics and wellness
The channels you own.
A newsletter like this one keeps a store or a brand in mind between purchases: new arrivals, the Friday drop, an offer for new customers and a guide worth reading. No algorithm decides who sees it.
What is included.
A marketing strategy and plan.
Built around your business, your audience and your goals, with a calendar for launches, drops, events and holidays.
SEO and local search.
Your website, your Google Business Profile and your listings working together, so people find you when they search.
Social media and content.
Content and community management that keep your brand present, within each platform’s rules.
Email marketing and newsletters.
A newsletter people look forward to, campaigns for launches and deals, and a thank-you email after every online order.
Reputation and public relations.
Every review answered, and your story told where your customers and your industry will read it.
Monthly reports.
One report a month with the KPIs and ROI of every channel, and the next steps.
Google Business Profile and local search.
For a dispensary or any store with a door, most first visits start on a map. Your Google Business Profile, Apple Maps, Bing, Weedmaps and Leafly listings are the front door before the front door.
We keep every listing complete and consistent, post your deals and events where shoppers see them, and answer questions before they become doubts.
When you run more than one store, every location is managed on its own, with its own listings, its own offers and its own results.
- Complete profiles with hours, photos and products.
- Posts for deals, drops and events.
- The same name, address and phone everywhere.
- Questions and reviews answered promptly.
Email marketing and newsletters, with consent.
Email is a channel you own. No algorithm decides who sees it, and every message can go to exactly the right people: new customers, regulars or those who have not bought in a while.
A regular newsletter keeps your store or your brand in mind between purchases: new arrivals, events and the stories behind your products, written with your state’s cannabis advertising rules in mind. Every online order also gets a thank-you email, and a few days later an invitation to leave a review.
Good lists grow wherever you meet people: at the counter, at checkout, on your website and at events. Every new subscriber gets a welcome that invites a second purchase. Our cannabis marketing calendar has an email subject line for every sales date.
- Lists grouped by how and when people buy.
- A newsletter with launches, drops, events and education.
- A thank-you email after every online order.
- Results tracked to visits and orders.
Cannabis social media marketing, within the rules.
Platforms like Meta restrict cannabis promotion, so social media works best as a place for education, culture and community, not hard selling.
For a new brand, that community starts before the launch. For a store, events give people a reason to visit and something to share. We plan them with you and carry them across your Google Business Profile, email and social channels. For more, read our dispensary marketing ideas.
- Content that educates and builds community.
- A calendar for launches, drops, holidays and events.
- Campaigns carried across every channel.
- Content that respects each platform’s rules.
Reports that show what worked.
Marketing is only useful if you can see what it brings in. Every month you receive one clear report: what we did, what it produced and what comes next.
We connect the numbers to your business: calls, direction requests, online orders, repeat purchases, newsletter sign-ups and reviews, so every decision rests on what actually happened.
- KPIs and ROI in one monthly report.
- Results by channel, store or product.
- Recommended adjustments, in plain words.
- A call to review it together.
Every neighborhood has more than one dispensary, and every shelf more than one brand.
Marketing starts with what makes yours the one people choose: the product, the people, the experience. Then it carries that story to search, the map, the inbox and the social feed.
“Working with Studio 420 has been a fantastic ongoing partnership due to their professionalism, insight, and expertise. I highly recommend Studio 420 for all website and marketing needs.”
How we work together.
A free first call.
We learn about your business, your customers and what a great month looks like for you.
A clear plan.
You receive a written proposal with the channels, the calendar and the monthly investment.
The work.
We set up your profiles, lists and calendar, and run the campaigns.
Monthly results.
Every month you see what brought customers in, and we adjust together.
A digital marketing checklist.
- A marketing calendar with launches, drops, events and holidays.
- A website that turns visits into orders.
- Search results that bring the right visitors.
- A complete Google Business Profile for every store.
- An email list built with consent.
- A newsletter your customers look forward to.
- A thank-you email after every online order.
- A reply to every review, good or bad.
- Social content that educates and respects platform rules.
- One report a month with the numbers that matter.
Questions, answered.
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It depends on your business and the channels you want to grow. After a free discovery call, we send a written proposal with the scope and the monthly investment.
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No. We market dispensaries, CBD and cannabis brands, new entrepreneurs, online stores and psychedelics and wellness brands. Every plan starts from how your customers buy.
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Yes. We build the plan before the launch: the audience, the message, the channels and the calendar, and we grow the community from the first post.
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Yes. We bring the right visitors with search, social content and email, and every order gets a thank-you email that invites a review and the next purchase.
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Our home base is in Denver, Colorado, and we work with dispensaries and cannabis, CBD and hemp brands across the United States from Denver.
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Yes. We market CBD and hemp brands online and in stores, with content, email, social media and SEO adapted to what each platform allows.
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Paid cannabis advertising is limited on Google and Meta. We focus on the channels that stay open: search and maps, email and newsletters, and social content.
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Your goals, your audiences, the channels you will use, a calendar of launches, drops and events, the budget and the numbers that will measure success.
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We follow the numbers that matter to your business: calls, direction requests, online orders, repeat purchases and reviews. Each month you receive a report with KPIs, ROI and recommended adjustments.
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Yes. We design and maintain cannabis websites and online stores, with live menus, age verification and online ordering, so your website and your marketing work as one.