Cannabis SEO. Search is where cannabis customers find you. We help dispensaries and brands appear in the searches that end in a sale.
5.0 client rating · Creative work since 2012 · Based in Denver
What does a cannabis SEO agency do?
It makes your business easy to find, and easy to choose, when someone searches for what you sell.
For a dispensary, SEO means a complete Google Business Profile, a page for every location and a menu that search engines can read. For CBD and hemp companies, it means product pages, useful content and a site that loads fast on a phone. And because Google and Meta restrict cannabis ads, organic search carries more weight in this industry than in almost any other.
Made for Dispensaries · CBD and hemp brands · Lounges and clubs · Growers and labs · Consultants · Psychedelics and wellness
What your next customer sees.
A search for a dispensary nearby returns three things: the map, the stores and, more and more often, an answer from an AI assistant. Our work is to earn your store a place in all three.
What is included.
A cannabis SEO audit.
A review of your website, your listings and your rankings, turned into a prioritized plan.
Local SEO and Google Maps.
A complete Google Business Profile for every location, plus matching listings on Apple Maps, Bing, Weedmaps and Leafly.
Menus search engines can read.
Native menus with Dispense or Tymber keep every product on your own domain, with its own address, title and structured data.
PageSpeed and Core Web Vitals.
Images, fonts and code tuned until your pages load fast on a phone and meet Google’s Core Web Vitals.
Content that answers questions.
Pages and articles built around what your customers ask, researched with our AI SEO assistant and written for people.
Reviews and monthly reports.
Every review answered, and rankings, traffic, calls and direction requests reported every month.
Dispensary local SEO: ranking in Google Maps.
Google ranks local results on three things: relevance, distance and prominence. Distance is fixed. Relevance and prominence are the work.
Relevance comes from a complete Google Business Profile and a website that says clearly what you sell and where. Prominence comes from reviews, mentions and links from trusted local sites. We work on both, store by store. Our dispensary SEO tips walk through the first steps.
For operators with several stores, each location gets its own profile, its own page and its own line in the monthly report, so you can see which neighborhoods are growing.
- The right primary and secondary categories for each location.
- A page on your site for every store, with its own hours, menu and directions.
- The same name, address and phone on every directory.
- Photos, posts and product updates that keep each profile fresh.
Menu SEO for Dutchie, Jane and Weedmaps.
Many dispensaries run an embedded menu from Dutchie, Jane or Weedmaps. It is quick to launch, and your store pages, category pages and content carry the search work.
A native menu goes further. With Dispense or Tymber, every product lives on your own domain with its own address, title and product data, so a search for a strain or a brand can land straight on your menu.
- Store, category and brand pages written for search.
- Product pages with names, effects and lab results.
- Clean addresses, and links from your articles to your menu.
- Structured data for products, locations and questions.
PageSpeed and Core Web Vitals.
Speed is a ranking signal and a sales signal. Google measures it with three Core Web Vitals: how fast the main content appears, how quickly the page responds and how steady it stays while it loads.
We tune images, fonts and code until your pages meet all three on a phone, and we keep third party scripts to a minimum, which helps both speed and your visitors’ privacy.
- Images in modern formats, sized for each screen.
- Fonts served from your own site, compressed.
- Nothing loads before a page needs it.
- A PageSpeed report at launch and every month after.
AI search: ChatGPT, Perplexity and AI Overviews.
More and more people ask an AI assistant where to shop. Those assistants read the web the way search engines do, and they lean on sources that are clear, consistent and trusted.
We write pages that answer questions directly, mark them up with structured data, keep your facts identical across the web and add an llms.txt file that points assistants to your most useful pages.
The same work lifts your classic search results too: what helps an assistant understand your business also helps Google rank it.
- Answer-first pages and FAQs.
- Structured data for your business, locations, products and questions.
- The same facts on every listing and profile.
- An llms.txt file for AI assistants.
Compliant, white-hat SEO.
Cannabis websites face more scrutiny than most. A shortcut that works for a few weeks can cost a domain its rankings for years.
We use white-hat methods only, write health information with the care CBD requires and build age gates that protect your visitors without hiding your pages from search engines.
- No bought links or link schemes.
- No health claims about CBD.
- Age gates that search engines can read past.
- Content written with your state’s rules in mind.
Paid ads are mostly closed to cannabis. Search stays open.
The businesses that grow are the ones customers find on their own: on the map, in the results and, more and more, in the answers of AI assistants. We build your presence for all three.
“Their high level of customer service complemented their technical expertise. They were responsive, supportive, and communicative. Their dedication to the project was impressive.”
How we work together.
A free first call.
We learn about your stores, your products and the customers you want more of.
An SEO audit and a plan.
You receive the audit and a written proposal with the scope, the priorities and the monthly investment.
The work.
We fix what holds your site back, complete your listings and publish the pages your customers are searching for.
Monthly results.
Every month you see what moved and what comes next.
The dispensary SEO checklist.
- Your Google Business Profile is complete: categories, hours, attributes, photos and products.
- Every location has its own page on your website.
- Your name, address and phone match on every directory.
- Your menu is linked from every location page.
- Your main content appears in 2.5 seconds or less on a phone.
- Your age gate lets search engines read the page.
- Every page has its own title and description.
- Structured data describes your business, locations and questions.
- You invite reviews in your thank-you emails, and you answer them all.
- You publish content that answers real customer questions.
Questions, answered.
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It depends on your market, how many locations you have and where your website starts. After a free discovery call, we send a written proposal with the scope and the monthly investment.
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A review of your website, your Google Business Profile and your listings: technical health, PageSpeed, content, local rankings and the searches that matter in your market. It ends with a prioritized plan.
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Yes. Ads are restricted, local search carries more weight, menus often live on third party platforms and content has to respect cannabis rules. Our work is built around those differences.
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Yes. We do SEO for CBD companies, hemp brands and THC dispensaries, and adapt the plan to how each one sells: online, in stores or both.
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Fixes to your listings and your site can show early. Rankings for competitive searches build month by month, and your monthly report shows where you stand.
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Google restricts ads for cannabis, and the rules vary by product and by state. That is why organic search, a complete Google Business Profile and steady reviews matter so much for a dispensary.
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Yes, done the clean way. We use white-hat methods only: no bought links, no keyword stuffing and no health claims about CBD that the FDA and the FTC do not allow.
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Yes. We optimize images, fonts and scripts, and we report your PageSpeed and Core Web Vitals before and after, so you can see the change.
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Yes. Each store gets its own Google Business Profile and its own location page, and the monthly report shows every location side by side.
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AI assistants read the same signals search engines do: clear pages, consistent listings, structured data and real reviews. We build them in from the start, so assistants like ChatGPT and Google’s AI answers can understand what you offer.